Industries We Serve
We have become industry agnostic. We started out by building models designed to sell one of the toughest things to sell: franchises. Our model was simple, yet effective: define the Why You/Why Now; build the assets to support the story; amplify the reach and gain credibility through PR; further amplify through paid methods; and measure. Additionally, we applied three key tactics to the positioning of stories that motivate people to buy: Brands don’t sell brands, people do; connection of communications silos to maximize budget; and the art of tech, data & analytics. Armed with these approaches, we have created hundreds of brand wins for these industries:
Explore How We Have Helped Brands in These Industries
Integrated Storytelling Model
Marketing Case Studies
If you’ve got a marketing or communications challenge, chances are we’ve helped another brand find a solution for the same issue. We’ve collected some case studies that highlight just a few of the solutions we’ve strategized and executed for brands from a range of industries.
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How Mainland Helped Pool Maintenance Franchise Pool Scouts Capitalize on the Booming Home Services Segment
How Mainland Helped Property Damage Appraisers, Inc. Improve Its Email Marketing Performance
How Concrete Craft Boosted Its Franchise Development Site Traffic by Partnering with Mainland
How Mainland Used Local and National Media To Revive Checkers & Rally’s Franchise Development
How Mainland Increased AZEK Building Products’ Social Media Engagement Through Visual Marketing
How Mainland Used Target PR Campaigns To Jumpstart Franchise Growth for Home Clean Heroes
Emerging Franchise Growth: How Mainland Is Helping Eggs Up Grill Grow From 24 Units to 100 In Just 4 Years
Verizon Wireless Retailer Uses Mainland to Maximize the Impact of Its Charitable Services
Education Brand Marketing: How Mainland Positioned Sylvan Learning as a Top Education Franchise
How Mainland Helped MOOYAH Burgers, Fries and Shakes Grow From 10 to Nearly 100 Locations in Under a Decade
How Big Blue Swim School Has Signed 81 Units in Just Over 18 Months by Partnering with Mainland
How Qmee’s Refreshed Mascot, Oinq, Elevated Social Engagement for the Online Rewards Platform
Mainland Harnesses Demand and Fuels Growth for Mosquito Joe by Securing Strategic Media Placements
Through a Blend of PR, Content Marketing and Website Strategies, Mainland Reinvigorated Buffalo Wings & Rings’ Franchise Development Efforts
How Mainland’s Strategic Overhaul of Hand & Stone Massage and Facial Spa Franchise Development Website Doubled Lead Volume
By Capturing the True Essence of Wild Birds Unlimited’s Culture, Mainland Helps the Brand Get the Attention of the Right Franchise Candidates
How Lawn Doctor, Mosquito Hunters and ecomaids® are Leveraging Robust Human Interest Stories in Their Franchise Sales Process
How Mainland Leveraged Kallpod’s Partnership with Chick-fil-A to Drive Leads and Deals for the Tech Brand
How Mainland Utilized Targeted Look-Alike Campaigns to Generate Meaningful Leads for Workout Anytime
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Senior Account Supervisor
Chicago
Do you love working with people? Is client relations your thing? Do you have experience pitching the media? Do you love the idea of helping a company grow? Then you may be the right person for us.
Account Executive
Chicago
In the Account Executive position you will be the agent for achieving concrete public relations results for our roster of clients.
Account Manager
Chicago
We’re looking for a client services pro, with experience managing cross-channel marketing activities. Knowledge of PR, digital marketing and content; the ability to build strong relationships with...
Writer
Chicago
As an agency driven by the written word, we do countless writing projects for our clients every day, including but not limited to: press releases, bios, bylined articles, pitches, website copy, advertorial copy, blog posts, social media calendars and more.
SEO Manager
Chicago
This position will be responsible for the following: Managing the SEO content arm 1851franchise.com, estatenvy.com, and newly launched digital publications); managing Google Analytics; supporting project management; writing content and working with clients.…
Director of Social Media
Chicago
The Director of Social Media will be responsible for creating valuable and engaging content across our clients’ social media platforms. The Director of Social Media will work closely...